Jason Hernandez-Marshall

Age: 35

Business: Crunch Fitness Abilene    

Job title: Group Fitness Coordinator


Why are you working in this industry? I really enjoy working out, organizing new formats of fitness classes and motivating others to workout.


What are three daily habits that have helped you to become successful?

1. Plan the minutes of your day. I'm pretty obsessed with my calendar. Every moment of the day is accounted for, to make sure I'm spending my time on the things that are driving progress.

2. Smile and talk to strangers. Even if you are having a bad day, try to smile.

3. Take a nap. I admit it, I have been a closet napper for years. I have pretended and lied, but no more. When people ask, how do you have so much energy? It’s because I nap.


What is the best advice you have ever received? Never stop building meaningful relationships with customers and other people in your industry.


What was the most significant hurdle you had to overcome to get where you are? How would you address this hurdle today? One hurdle to overcome is to always believe in yourself and the power you have to be successful. Believe in your talent and keep going.


What is an accomplishment that shaped your career? One accomplishment I am proud of most that has shaped my career was operating my own business Studio Z, in the Mall back in 2011-2016.


What was your first summer job? My first summer job I worked at was a snow cone stand in high school during summer break.


Describe yourself in one word. Energized.


Community Involvement:

  • Member of the Chamber of Abilene 2011, 2012, 2013, 2014, 2015, 2016, 2017, 2018, 2019, 2020

  • Leadership Abilene Graduate Class of 2013

  • City University of Abilene Candidate 2014

  • 2014 State of Texas Small Business Award from the office of the Governor and Texas Workforce Commission

  • American Cancer Society Relay for Life Sponsor 2010-2016

  • Anson Soccer Texas Tornadoes Sponsor 2010-2014

  • Alliance for Women and Children Supporter 2011-2016

  • Habitat for Humanity Volunteer 2010-2013

  • Chair of Abilene PRIDE LGBT Group 2014-Present

  • Board of Directors for the Center for Contemporary Arts 2017-2019

  • Board of Directors for Day Nursery of Abilene 2018, 2019, 2020

  • Board of Directors for Abilene Hope Haven 2018- Present (Fundraising Chair 2019, 2020)

  • Pro Dancer for Dancing with the Abilene Stars 2012-2020 (9 Years)


Family: Husband Sean Hernandez-Marshall, 3 pomeranians Gazpacho, Tapanga and Sasha.

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